Brand leadership
London : Simon & Schuster, 2002
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Description | Brand leadership / David A. Aaker, Erich Joachimsthaler. - London : Simon & Schuster, 2002. - XII, 351 p. : ill. ; 24 cm |
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In calce al frontespizio: FP free press
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ID file | 1192 |
Permalink | https://ied.infoteca.it/?ids=1192 |
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All copies
Library | Inv. | Sec. | Collocation | Notes | State | Status | Reservations | |
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Milano - Pietrasanta | 01123 | Marketing e comunicazione | MC 658.827 AAK | Presente anche copia in italiano | Available | In library | None |