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Kotler, Philip

Marketing management

Milano ; Torino : Pearson, 2017
Cover Marketing management
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    Description Marketing management / Philip Kotler ... [et al.]. - 15. ed. - Milano ; Torino : Pearson, 2017. - XXXV, 978 p. : ill. ; 27 cm
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    All'interno: Codice per accedere alla piattaforma MyLab
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    Linked titles
    • [Subsequent edition of]   Marketing management / Philip Kotler, Kevin Lane Keller
    • [Edizione successiva di]   Marketing management / Philip Kotler, Kevin Lane Keller
    • [Edizione precedente di]   Marketing management / Philip Kotler, Kevin Lane Keller, Alexander Chernev, Fabio Ancarani, Michele Costabile
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    • EAN: 978-88-919-0240-5
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    • Milano - [Place of pubblication]
    • Torino - [Place of pubblication]
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    ID file 18798
    Permalink https://ied.infoteca.it/?ids=18798
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    Roma - Branca 00250 Marketing e comunicazione 658.8 KOT Available In library None
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